There are five podcasts listed here which can help someone to better keep up with changing ideas and technology in the field of marketing in the digital age. These podcasts cover various areas such as social media marketing, content marketing, and digital marketing. The podcasts chosen are active and long running, and should offer a great depth of interviews, the latest trends, investigating and experimenting at the cutting edge for both marketers and business owners.
Key Takeaways:
- The Social Media Lab is a very interesting, relatively new project, created by the guys and gals behind popular social media management tool Agorapulse.
- The Social Pros podcast is hosted by some of the biggest names in digital marketing: Jay Baer of Convince & Convert and Adam Brown of Salesforce
- Joe Pulizzi and Robert Rose really need no introduction; the two have been at the forefront of content marketing for years
“Digital marketing is an ever-changing, ever-evolving medium; just looking back to when I first started with digital marketing, a little over 10 years ago, it’s a completely different medium. There is always new technology popping up, and consumers’ behaviour and expectations are changing almost by the year.”